If you've been shopping with us since the beginning, you may remember this extraordinary designer. We are excited to welcome Fleur of England back into the shop, and share their story and designs with you!
Fleur of England: Redefining Luxury Lingerie with Purpose and Craftsmanship
At Fleur of England, the mission is to inspire confidence and consciousness while celebrating femininity and sustainability. Every piece, from delicate hand-drawn embroideries to unique and playful motifs, is designed to bring joy, inspire confidence, and embrace the beauty of femininity.
The Founder: Fleur Christacos
Fleur Christacos’ passion for design began in childhood when she crafted doll clothes using delicate laces and silks. Growing up in a family of boys, she developed a deep appreciation for beauty and elegance. While working in a luxury lingerie boutique and studying fashion marketing, Fleur identified the need for lingerie that combined exceptional fit with the power to empower women.
In 2001, Fleur launched Fleur of England, redefining luxury lingerie with her signature blend of elegance and timeless style. Over the past 23 years, Fleur has been the driving force behind every aspect of the brand. From concept to creation, she oversees the design process and ensures each garment offers a perfect fit. With over 30 years of experience and having personally fitted thousands of women, Fleur’s goal is to help women unlock confidence through finding their perfect fit:
“I am on a mission to educate women on how to achieve their perfect fit, in order to unlock their secret source of confidence.”
Luxury Craftsmanship: Made in Europe
Fleur of England is renowned for its exceptional craftsmanship and impeccable fit. Each collection begins in the brand’s Bristol studio, where Fleur hand-sketches every design, from silhouettes to bespoke embroideries.
Production takes place in Portugal and Wales, where Fleur of England has partnered with the same skilled factories for over 23 years. These artisans specialize in lingerie and nightwear, using traditional techniques to create small-batch collections. This commitment to slow fashion ensures ethical production and long-lasting quality that customers have come to trust.
Consciously Sourced Luxury Fabrics
The Fleur of England collections are defined by carefully sourced fabrics and intricate details, emphasizing quality and sustainability:
- French Eyelash Lace: This delicate, soft lace is sourced from a family-run business in Lyon, France, with lace-making expertise dating back to 1936.
- Sustainable Embroideries: Fleur of England integrates tulle made from 100% recycled plastic bottles into its embroidery designs, reflecting a commitment to conscious craftsmanship.
- Luxurious Finishing Touches: Each piece is adorned with 24-carat gold-plated hardware, silk-covered buttons, and silk-encased straps—elevating the collection with timeless details designed to last.
The combination of sumptuous fabrics, hand-crafted embroideries, and expert design ensures that every Fleur of England garment provides both exceptional beauty and enduring quality.
Heritage: Over Two Decades of Excellence
Founded in 2001 and first launched at Liberty of London, Fleur of England has grown into a globally recognized luxury lingerie brand. With 65 stockists worldwide and numerous accolades—including the prestigious Drapers Independent Lingerie Brand of the Year—the brand continues to set the standard for excellence in design and craftsmanship.
Fleur of England continues to embrace tradition, sustainability, and femininity, offering designs that are both timeless and unique. Each collection is crafted with intention, ensuring every piece is as extraordinary as the women who wear them.
